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Thomas Essl

  • About
  • Journal
    • Journal
    • Creativity
    • Humanity
    • Design
    • Ingenuity
  • Newsletter ↗
  • Podcast
  • Contact

Why What How Who

I solve problems that matter,
leveraging tomorrow's technologies, and developing teams

 
Why.jpg
 
 

Some call it User Experience Design. I don’t have a better term for it, but really, I help teams get a better understanding of the people they work to solve problems for, put that into a business and technology context, and design and refine solutions that leverage all three of those lenses.

 
 

 
 

Solving human problems

“Thomas consistently distinguished himself as a wise strategist and top-notch designer. I was particularly impressed by his ability to adapt to changing situations. He approaches challenges as opportunities and is an excellent team (and foosball) player, hard-working and a joy to collaborate with.”
— Daniel Perez, HingeHealth

I design novel product and customer experiences to create solutions that leave a positive mark in the world and develop human capabilities as a whole.

This means, zooming out to see the big picture, building a deep understanding of the people I design for, and closely collaborating with business and technology experts to keep things idealistic, but real.

It means zooming in to develop what works beyond removing friction, instilling pleasure and delight with user journeys that work every time as a result of robust testing.

It means being clear about what success means, measuring it effectively, and not shying away from breaking moulds to get to the desired outcomes.

 
 

 
 

Leveraging tomorrow’s technologies

“When I talk to Tom, I feel like I talk to a technologist. He speaks everyone’s language and he has a genuine interest in learning the technical nitty-gritty. That’s why he’s easy to collaborate with.”
— Jessica Fan, QuantumBlack

The emergence and rapid development of new technologies mean the ways in which we travel, stay healthy, address social and environmental issues, learn, work, and live are dramatically changing. I'm not one to re-skin yet another trading platform, but if you work in an emerging field with real human impact, I can help make sure that your tech solves a real need - and discover new opportunities. In the past, I have delved deep into these and other topics:

  • Generative AI and other AI-infused applications (designing with data)

  • Connected wearable devices

  • Voice interfaces on Amazon Echo

  • Applications for Machine Learning professionals

  • Virtual Reality

 
 

 
 

Developing teams and people

One person can only have so much of an impact. That’s why I seek to amplify the impact of my actions by shaping the professionals around me and organising them into a powerful whole as part of Design Operations efforts. Be it a product development or cross-project design team, I apply my principles such as those of experimentation, teaching, and learning, to every group I work with in the hope of making both, the individuals, and the organisation I operate in better, more effective, and happier. A few things I’ve done for groups include:

  • Launching Design Operations initiatives from scratch

  • Creating a learning culture through design critiques, discussion groups, and more

  • Setting up mentorship and buddy schemes

  • Spreading Design to non-designers by training them in methodologies and giving them ownership over research

  • Leading community engagement, setting up communications channels and design meetups

  • External mentoring, in particular for underrepresented groups, and tutoring and lecturing at world leading universities

You can see my leadership in action in my case study on revitalising a Design team around after the pandemic.

 
 

 
What I do as a hands-on designer
 

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Thomas Essl is a designer who writes about creative and personal development. You can follow along by signing up for his newsletter and following him on Instagram and LinkedIn.

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